> ## Documentation Index
> Fetch the complete documentation index at: https://docs.51ultron.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Competitive Intelligence Workflow

> Trigger to memory: how Cortex builds competitive intel that every other agent uses.

Competitive intelligence in Ultron is not a one-time report. It's a live knowledge base that Cortex builds and every other agent draws from.

## The workflow

<Steps>
  <Step title="Trigger: something changes">
    A competitor announces a new product, raises funding, changes pricing, or hires a notable exec. You notice, or Cortex catches it via trigger event monitoring.
  </Step>

  <Step title="Cortex: full competitive deep-dive">
    ```text theme={null}
    Run a competitive analysis on HubSpot.
    They just launched an AI feature — I need to know what it does and how to position against it.
    ```

    Cortex runs the competitive analysis skill: 3 parallel searches, pricing page scrape, product page analysis. Returns a structured brief.
  </Step>

  <Step title="Canvas: comparison table rendered">
    Comparison table canvas generated inline — your product vs the competitor, feature by feature, price by price. Export as PDF for the team.
  </Step>

  <Step title="Memory saved with tags">
    Research saved to memory: `["competitive", "hubspot", "ai-feature", "2026-04"]`.

    Now available to every agent in every future session.
  </Step>

  <Step title="Every agent uses it">
    **Striker:** References the competitive research when handling "we already use HubSpot" objections. Cites the specific gap identified.

    **Pulse:** Uses the competitive angle for content: "Here's what HubSpot's new AI feature actually does (and what it doesn't)."

    **Cortex:** Pulls the memory as baseline for meeting prep when HubSpot is mentioned.
  </Step>

  <Step title="Refresh when needed">
    Re-run competitive analysis when the competitor releases an update, raises another round, or changes pricing. Memory updates. All agents use the fresh intel automatically.
  </Step>
</Steps>