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ICP Definition

Your Ideal Customer Profile is the single most important input for Ultron Sales. Be specific.
Bad: “Business owners”Good: “SaaS product managers at B2B companies with 50-500 employees in the US, Series A-B funded, using HubSpot or Salesforce”
Ultron uses your ICP to build Apollo.io search queries, score leads (0-100), write personalized outreach angles, and qualify prospects using BANT.

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Voice Calibration

Ultron Creates needs to sound like you. Provide:
  1. Tone descriptor: “Direct, no-BS, action-oriented” or “Thoughtful, data-driven, contrarian”
  2. Voice samples: Paste 2-3 of your best-performing posts. Ultron analyzes sentence length, vocabulary, hook patterns, and CTA style.
  3. Platform preferences: Tell Ultron which platforms you prioritize.

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Business Intelligence

The more context Ultron has, the better Deal Closer performs:
  • Pricing: What do you charge? Any tiers?
  • Case studies: What results have clients achieved?
  • Objection map: What pushback do you hear? What are the rebuttals?
  • Competitors: Who do prospects compare you to?
  • Sales process: How do deals flow from first contact to close?

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Updating Information

Say "update my ICP" or "change my voice tone" in any chat and Ultron will walk you through updating the relevant fields.