MEETING PREP — Sarah Chen, CEO @ Acme Corp
Company snapshot
Acme Corp | Series B ($42M) | 180 employees | SF
Product: B2B workflow automation for operations teams
Recent: Launched enterprise tier Q1 2026, hired VP Sales from Workato
About Sarah Chen
CEO since founding (2019) | ex-Salesforce (VP Product), ex-McKinsey
Public takes: advocates for ops-led growth, skeptical of AI hype without ROI
Recent post: "The ops tools market is broken. We're fixing it."
Why now
- New enterprise tier means new complexity, new needs
- VP Sales hire signals they're scaling the revenue motion
- 3 open SDR roles = actively investing in outbound
Talking points
1. The enterprise launch — what new challenges came with it?
2. The Workato VP hire — how is that changing how they think about integrations?
3. The SDR investment — what does the outbound playbook look like at their scale?
Anticipated objections
"We already have a solution" — ask what's working and what isn't at enterprise scale
"Not the right time" — their SDR hiring says the opposite; they're moving now
Questions to ask
1. What's the biggest bottleneck in your ops workflow since launching enterprise?
2. How are you thinking about AI in the stack right now?
3. What would make the next 90 days a success for your team?
